Ba-Bye Bad Hair...Hello, healthy scalp!

How long has it been since you had a truly spectacular hair day?

You’ve colored it. You’ve tried conditioning treatments. You have pretty much given up on your damaged hair. We’re all guilty of certain “hair care confessions”. Today, we’re going to get real about our hair care and scalp health. But first, we look back at some common hair care confessions we’ve all committed at some point.

Confession #1 I Don’t Know Anything about Scalp Health

Scalp care IS the new skin care. Ladies, it’s not your fault for overlooking the importance of caring for your scalp. Few women fully understand the sensitive, complicated nature of our scalp region. As an extension of your skin, your scalp deserves just as much, if not more, TLC than your face.

Your scalp actually ages faster than your face. Moreover, as we age our scalp loses its ability to retain moisture that is required for healthy hair growth.

Maintaining a clean scalp promotes good cell turnover thus improving hair growth. While our scalp and skin have differences, there are noteworthy similiarties. Much like your favorite anti-aging face exfoliant, exfoliating your scalp is important to remove dead skin cells that accumulate around the hair follicles. Healthy skin is beautiful skin; and a healthy scalp means beautiful hair!

Confession #2 I’ve Colored My Hair for Years

We color our hair for a variety of reasons.  Many because they think their natural color looks dull or ashy.  Some to hide the gray. Others use hair color like a fashion accessory, or a means of self expression. The problem with coloring your hair over and over is that you wind up causing severe damage to your natural hair and throwing the ph balance of your scalp out of whack.  

The chemicals involved with color-treated hair often result in:

  • Brittle hair

  • Thinning hair

  • Split ends

  • Frizz

To make matters worse, the average shampoo isn’t designed to boost the health of color-treated hair and can exacerbate dryness.  It results in the opposite of looking young.  Dry hair due to color treatment can actually age you.

Confession #3 My Hair Smells Like Smoke

Okay, ladies, we all know what it’s like to go out on a Friday night and wake up with hair that smells still smells like smoke the next day. Even after you shower, your hair still reeks like a campfire.

It’s no wonder that smokehouse barbeque restaurants or smoky bars can leave odor behind on your hair because regular shampoo and conditioners aren’t necessarily designed to clean your hair; rather, to “coat” your hair with a layer of synthetic, artificial ingredients that simulate what naturally clean hair should look and feel like.

Confession #4 My Hair Looks Greasy

Let’s say you exercise hard on a regular basis.  Sweat builds up in your scalp.  Your hair can get tangled from running outdoors, or jumping jacks in the gym.  

Sweat build-up causes dandruff-like debris at the scalp while tangles lead to breakage as you struggle to comb through knots in your hair.   

You probably think using a regular conditioner will help you detangle your hair or reduce static electricity. Surprisingly,  using a non-formulated, average conditioner can leave a thick, greasy film on your hair. 

That’s because less expensive conditioners are designed to coat the strands of your hair rather than clean them.

The Cure to your Hair Care Confessions

If you’re guilty of these hair care confessions or others, we’re here to announce that TrūAura Beauty debuts its new, moisturizing shampoo and conditioner set in 2022! TrūAura Beauty is an industry leader in skincare products that make you look and feel great.  Since your scalp is an extension of your skin, we’re proud to announce that we’re now in the hair game! Our new hair care products are designed to cleanse your hair gently and retain natural moisture in your scalp. Our moisturizing shampoo and conditioner are specifically designed to support the health and balance of your scalp’s sensitive microbiome with pre and probiotic ingredients that restore your hair’s optimal shine!

TrūAura’s New Moisturizing Shampoo Enhances Shine

Our scalps tend to be either oily or dry. If your hair is straight, you might feel the oiliness a bit more than curly hair since the oil sort of slides down the strands of your hair.  Likewise, if your hair is color-treated or permed, it may feel drier than normal. Unlike average shampoo, our moisturizing shampoo is sulfate-free and helps your scalp get clean.  It works to retain the natural moisture that keeps your hair looking sensational!

One of the main issues with scalp health is inflammation. Our prebiotic and probiotic formula supports natural hydration and has the ability to restore your scalp’s microbiome as well as repair damaged, color-treated hair without diminishing the color you’ve enhanced your hair.

Our shampoo gently cleanses and leaves your hair feeling refreshed as its fermented oil complex reduces frizz, promotes shine, prolongs curls, and above all, moisturizes. 

Moisturizing shampoo from TrūAura features an essential oil blend extracted from grapefruit, orange, tangerine, and lemon. Our fresh, natural scent is something you can enjoy without the dangers of unwanted chemicals.


Why is Moisturizing Shampoo Important?

Why does moisturizing shampoo matter? Not only does it leave your hair looking and feeling fabulous, but it also helps in the following ways:

  • It prevents your scalp from drying out and flaking off unsightly dandruff

  • Moisturizing, natural ingredients ensure your scalp’s oil production is kep under control. The wrong ingredients cause your scalp to go into overdrive leaving your hair oily.

  • Natural shampoo prevents shrinking hair follicles and hair loss.

  • Helps reduce cortisol levels leaving you feel less stressed and ready to take on the day


TrūAura’s New Moisturizing Conditioner’s Deep Hydration

Moisturizing Conditioner from TrūAura takes your hair care to the next level through our fermented oil complex, fermented prebiotic/probiotic, Meadowfoam Seed Oil, and scented essential oil blends.

Our Moisturizing Conditioner penetrates hair for deep, long-lasting hydration that leaves your hair soft, temptingly touchable, and rarely tangled.


TrūAura’s Moisturizing Shampoo & Conditioner Set

TrūAura’s Moisturizing Shampoo and Conditioner comes in a set that is uniquely formulated to give you a healthy scalp and healthy hair.  When you use TrūAura shampoo and conditioner, you:

  • Use prebiotic and probiotic ingredients for the health and balance of your scalp’s microbiome

  • Restore your hair’s optimal shine and hydration with deeply penetrating conditioning ingredients

  • Repair and prevent hair damage from heat, styling, color, and environmental exposure

Shampoo and Conditioner Set

Customized products are the heart and soul of TrūAura Beauty. We are committed to creating effective beauty hair products that improve our customer’s health and self-confidence.

Our products are all-natural and promote the integrity of natural environments. We bring you pure products that are non-toxic, microbiome-friendly and have prebiotics and probiotics that support a healthy scalp, healthy hair, and healthy skin.


Reach out to us today to learn more about our shampoo and conditioner moisturizing products!

TrūAura .